Monday, July 07, 2008
the other day as i was strolling through Walgreen's my eyes focused on a giant, neon yellow display of new mascara! as you may guess, my heart started beating double-time and i was shamefully running to the checkout counter moments later, new mascara in hand. what was this mascara you ask? none other than Maybelline The Colossal Volum' Express, $7.99! this is obviously Maybelline's version of Cover Girl Lash Blast; after that mascara's wild success they must have been desperate to put out a competitor! i wish Maybelline would have had the guts to go a different way, though-- everything from the chubby, neon tube to the huge brush and the promise of super thick lashes just screams "Lash Blast copycat!" however, in my opinion Colossal Volum' Express easily beats Lash Blast hands down! it is a much better mascara.
we'll start off with the brush: it's fairly big, but not so big that it's impossible to use (i'm talking to YOU, DiorShow!). surprisingly, Colossal Volum' Express did not follow suit with all the newer mascaras and use rubber bristles, it has a regular 'teddy bear' brush with old-school bristles. i bought Glam Black, and i'm not sure how it differs from Classic Black or Soft Black (the other color offerings in this mascara), but it's a very nice, dark and sooty matte black, very pleasing! there is nothing worse to this Kitty than a dull gray mascara that claims to be black. as for the application, after i carefully curled my lashes (a must!) i swept this on without wiggling as usual, and had no problems with clumpage or overloaded lashes. it took me two coats to get the coverage i like, and although sometimes two coats results in thick, spiderly lashes with other mascaras, Colossal Volum' thankfully didn't go that route. the results i got were very long, very dark and just-thick-enough lashes that looked nice and feathery and stayed curled fairly well. all in all, i would give this mascara a 7/10. it's very nice, and i will definitely throw it into my mascara rotation, but it didn't WOW me the way i was hoping it would. i still prefer my drugstore favorite, Cover Girl Volume Exact, over Colossal Volum' Express, but that's not to say that this isn't a very worthwhile mascara. it's definitely worth a try at under $10, and i'd happily recommend it.
above picture of the mascara wand courtesy of peacegiraffe on Make Up Alley.